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Chairman’s Reserve® Prime Pork Stands Out Against Competitors with New Tenderness Claim

DAKOTA DUNES, S.D. – February 23, 2018 –  In a recent study, Tyson Fresh Meats’ Chairman’s Reserve® Prime Pork brand tested 25 percent more tender than other leading brands of pork without added solution.

The study was executed by a third party which compared Chairman’s Reserve Prime Pork to competing brands of various quality levels. The number of loin samples was decided on by using statistical tests to determine the appropriate number needed to detect a difference.

“Two different shear force methods were used to test for tenderness,” said Senior Specialist in Fresh Meat Research, Heather Rode. “The shear force method is an objective measurement. When you ask consumers about meat tenderness, their responses could be very relative—this method gives us precise values that measure the amount of force it takes to cut meat.” 

During the study, measures were taken to ensure factors affecting tenderness were equal. Those factors include product age, cooking temperature and cut location for shear testing. 

“Our team believes that Chairman’s Reserve Prime Pork is unlike any of our competitors,” said Ozlem Worpel, senior brand manager for Tyson Fresh Meats. “The new tenderness claim gives customers the reassurance that the Tyson Fresh Meats Team is committed to providing nothing short of a high-quality, consistent product.”

For more information about Chairman’s Reserve Prime Pork stop by the Tyson Fresh Meats booth at the Annual Meat Conference, or visit theprimedifference.com. Tyson Fresh Meats is the beef and pork subsidiary of Tyson Foods, Inc.


About Tyson Foods, Inc.

Tyson Foods, Inc. (NYSE: TSN) is one of the world’s largest food companies and a recognized leader in protein. Founded in 1935 by John W. Tyson and grown under three generations of family leadership, the company has a broad portfolio of products and brands like Tyson®, Jimmy Dean®, Hillshire Farm®, Ball Park®, Wright®, Aidells®, ibp® and State Fair®. Tyson Foods innovates continually to make protein more sustainable, tailor food for everywhere it’s available and raise the world’s expectations for how much good food can do. Headquartered in Springdale, Arkansas, the company has 122,000 team members. Through its Core Values, Tyson Foods strives to operate with integrity, create value for its shareholders, customers, communities and team members and serve as a steward of the animals, land and environment entrusted to it. 

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Media Contacts:
Ozlem Worpel, 605-235-2434
Haley Frazier, 704-664-6328