Gaining Perspective in Nepal
Ian Whitlow, Creative Strategist
When she goes on to describe the 2015 earthquake that devastated Nepal, it’s clear that even three years later, the memory of that disaster is still fresh in her mind. Which makes sense, because for Moushumi and Satish, the earthquake was a turning point.
That’s when Shreenagar Farms began buying eggs back from farmers and donating them to local schoolchildren. Today, they’re providing 5,000 eggs a week to 7 different schools in Nepal. Through OneEgg, they’ll be able to build additional poultry farms, give more eggs to more schools, and launch a public awareness campaign about the importance of protein in childhood development.
This was the story we’d come to tell. But to call this a “work trip” would be an adventure in seriously missing the point.
For me, it went much deeper than that: I saw firsthand how our purpose, our commitment to raising the world’s expectations for how much good food can do, plays out in real ways – in the real world.
Scenes from Nepal
Published August 29, 2018.
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